LinkedIn is far more than a job-search site. Used well, it is a powerful business tool. This webinar on using LinkedIn as a business tool looks at who should use it and the three activities that create real business value.
You'll review privacy and settings, best practices for a professional profile, including applying search engine optimization ideas to it, and tactics for growing a relevant network.
The session also covers sending and receiving invitations with your business goals in mind, sharing and engaging with content, using LinkedIn messaging and building a professional reputation on the platform.
WHY SHOULD YOU ATTEND?
Microsoft bought LinkedIn because it delivers real business value to people who learn to use it correctly, not because it is a social media fad. In connected professional communities, LinkedIn is a tool you shouldn't ignore.
The session suits business development, sales, account management and marketing teams, executives, recruiters, operations managers and talent development professionals.
AREA COVERED
- Privacy and settings
- Your personal profile
- Your LinkedIn network
- Sending and receiving invitations
- Sharing and engaging with content
- The LinkedIn messaging system
LEARNING OBJECTIVES
- Build a professional LinkedIn profile
- Apply search engine optimization ideas to your profile
- Grow a relevant LinkedIn network
- Send and respond to invitations with your business goals in mind
- Engage with your network in meaningful ways
- Build a professional reputation on LinkedIn
WHO WILL BENEFIT?
- Business Development Team
- Sales Team
- Account Management Team
- Marketing Department
- Executive Leadership
- Recruiting Professionals
- Operations Management
- Talent Development Professionals
Microsoft bought LinkedIn because it delivers real business value to people who learn to use it correctly, not because it is a social media fad. In connected professional communities, LinkedIn is a tool you shouldn't ignore.
The session suits business development, sales, account management and marketing teams, executives, recruiters, operations managers and talent development professionals.
- Privacy and settings
- Your personal profile
- Your LinkedIn network
- Sending and receiving invitations
- Sharing and engaging with content
- The LinkedIn messaging system
- Build a professional LinkedIn profile
- Apply search engine optimization ideas to your profile
- Grow a relevant LinkedIn network
- Send and respond to invitations with your business goals in mind
- Engage with your network in meaningful ways
- Build a professional reputation on LinkedIn
- Business Development Team
- Sales Team
- Account Management Team
- Marketing Department
- Executive Leadership
- Recruiting Professionals
- Operations Management
- Talent Development Professionals